Picture this: You’re chopping up a fresh salmon fillet for dinner, and your cat winds figure-eights around your ankles, meowing like they haven’t eaten in years. Meanwhile, their bowl sits full of dry, beige kibble that smells… well, like nothing. Sound familiar? If you’ve ever felt guilty about feeding your cat processed pellets day after day, you’re not alone. Enter Smalls, the fresh cat food brand that’s turning finicky felines into obsessed foodies—and making pet parents rethink what “cat food” really means.
The Kibble Dilemma: Why Cat Owners Are Skeptical
For decades, dry kibble and canned goop dominated the cat food aisle. But here’s the scoop:
Low-Quality Fillers: Many brands pack meals with corn, wheat, or soy—ingredients cats wouldn’t touch in the wild.
Mystery Meat: Vague terms like “poultry by-products” leave owners guessing what’s really in the mix.
Dehydration Danger: Cats evolved to get most of their moisture from food, but kibble is only 5–10% water. Chronic dehydration can lead to urinary issues, kidney disease, and costly vet bills.
Smalls flips the script with human-grade, fresh recipes that look (and smell) like real food. But does it live up to the hype? Let’s dig in.
5 Reasons Cats (and Their Humans) Are Obsessed
1. Real Ingredients, Real Nutrition
Smalls’ recipes read like a gourmet menu: USDA chicken, turkey breast, green beans, and pumpkin. No fillers, no artificial junk. As one user joked: “My cat’s dinner now looks better than my meal prep.”
2. Customized to Your Cat’s Needs
Not all cats are the same. Smalls tailors meals based on your cat’s age, weight, activity level, and even quirks (like pickiness or sensitive stomachs). For Mochi, a Persian with urinary crystals, that meant a low-phosphorus fish recipe. For Loki, a hyperactive Bengal, higher protein to fuel his midnight zoomies.
3. Bye-Bye, Stinky Litter Box
Low-quality food = nuclear litter box odors. Smalls’ high digestibility means less waste—and less gag-worthy cleanup. Reddit user @CatDad420 raved: “I never thought I’d miss the smell of cat poop… but now it’s barely noticeable.”
4. Hydration Built-In
Fresh food is 70–75% moisture, mimicking the natural prey diet cats crave. No more begging your cat to drink from the faucet.
5. Picky Eater? Solved.
Smalls offers four textures (smooth, ground, minced, and “other stuff” for kibble addicts). Warming the food for 5 seconds unleashes meaty aromas even the fussiest cats can’t resist.
But Is It Worth the Price? Let’s Break It Down
Let’s be real: Smalls isn’t cheap. A 10-pound cat’s plan starts around $3/day. But consider the long-term math:
Preventive Care: Better nutrition can reduce vet visits for obesity, diabetes, or urinary blockages.
Less Waste: Pre-portioned meals mean no half-eaten cans crusting over in the fridge.
Convenience: Deliveries arrive frozen, ready to thaw and serve.
As Smalls user @CatLadyCEO tweeted: “I spend more on my daily oat milk latte. My cat’s health is non-negotiable.”
How Smalls Works: From Kitchen to Bowl
Take the Quiz: Share your cat’s age, weight, and quirks (2 mins).
Get a Trial Box: Sample recipes arrive in 2–3 days.
Adjust as Needed: Swap proteins or textures if your cat side-eyes the first bite.
Subscribe: Portioned packs ship monthly, with free shipping.
The “Smalls Effect”: Real Cats, Real Results
Whiskers, a 12-year-old tabby with kidney disease, saw improved energy and lab results after 8 weeks.
Sushi, a rescue with chronic diarrhea, now has “perfect poops” (per her relieved owner).
Gizmo, a notorious kibble addict, finally ditched his dry food after tasting Smalls’ chicken pâté.
The Catch? Transitioning Takes Patience
Cats are creatures of habit. To switch successfully:
Mix Smalls with old food gradually over 7–10 days.
Try different textures—some cats prefer chunky, others smooth.
Use their freeze-dried toppers as a “gateway drug” for skeptics.
The Verdict: Is Smalls Right for Your Cat?
If you want to feed your cat like the obligate carnivore they are—without DIYing raw diets or stressing about recalls—Smalls is a game-changer. It’s not just about better food; it’s about peace of mind, knowing you’re nourishing your cat in a way that aligns with their biology.
And with a 50% off trial offer and flexible subscriptions, there’s little to lose. Worst-case scenario? You’ll have one very disappointed cat when you crack open another can of mystery mush